Semente Surfboards presents a video sharing a message of collaboration and encouragement for the surfing industry to overcome the Covid-19 crisis.
The initiative came up after Fuel TV and #UnitedActionSports movement invitation alerting the action sports industry that brands and agents need to cooperate to keep the business alive.
In this short video Semente Surfboards shares its personality as a surfboard label since 1982 as well as its values ending with an appeal to unity and a cooperation in the surf industry.
“It’s important we all stay united at this difficult time for the entire surfing industry”, said owners Miguel Katzenstein and Nick Uricchio. “We’ve always been a brand close to surfers and mostly we’re all about working with people. Now more than ever, in these uncertain and changing times, we all need to work together to return to the life we love”.